Manager – Digital Content Marketing

Posted 1 Week ago

Job Description:

You will be a part of our digital marketing team to generate digital marketing content for Social Media, catering to our clients from different domains.

What would you be doing?

  • Understand client’s need / requirement and suggest relevant content as per their digital marketing plans
  • Write engaging content for client’s services, products
  • Write long form content like blogs / whitepapers, that will involve basic research & developing an outline, before creating or writing insightful and informative content 
  • Create short form content like tweets, copy text for FB & LinkedIn posts, that is punchy and conversational, focussing on key takeaway message from the post / news / article
  • Check and improve current content by junior writes and proofread and edit content generated for consistent language
  • Assign blog posts to writers and external resources
  • Conduct keyword and SEO research to understand customers’ needs
  • Follow industry-related news and generate ideas around trending topics
  • Manage LinkedIn campaigns organic and sponsored content

Desired profile:

What kind of person are we looking for: 

  • Journalism / Content writing experience with a business newspaper, website or a magazine 
  • High-energy with positive attitude
  • Good at research and writing. Ability to research online/offline
  • Experience in generating content for Social Media like Facebook, Twitter Etc will be an added advantage
  • Strong grammar and language skills
  • Excellent writing and editing skills
  • Competition mapping
  • Ability to handle multiple teams and agencies
  • Understand Google Analytics, WordPress-led CMS
  • Detail-oriented, curious, keen to learn, quick, independent and self-motivated
  • Banking Domain experience would be preferred.

Job Features

Job CategoryFull Time
Job TypePermanent
QualificationAny Graduate
Min Experience8 to 12 yrs

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