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6 Design Tips for Creating Social Media Posts

  • Dimension: The dimensions of your post may vary from platform to platform, make sure to abide by the platform rules
  • Typography: Pick fonts that reflect your brand identity and limit them to maximum 3 typefaces. You can play around with weight and color to create hierarchy
  • Branding: Along with your logo, showcase your brand language with the help of colors, fonts and patterns
  • Arrangement: Devote more space to images than to the text but give legible clear space to your copy
  • Color: Use contrast to help your design stand out. Create your designs in RGB color mode
  • Relevance: Design illustrations and choose images that compliment the text. Your copy and graphic should tell the same story

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